COURSE 1: MARKET MANAGEMENT 

1. FUNDAMENTAL OF MARKETING: Introduction to Marketing, STP, Marketing Mix or 4P's, Elements of a brand (Introduction to branding)

2. MARKETING CHANNELS: Offline Marketing Channels, Digital Marketing Channels 

COURSE 2: FUNDAMENTALS OF LEADER

1. COMMUNICATION SKILLS FOR EFFECTIVE LEADERSHIP: Introduction to Leadership, Non verbal communication and body language, Emotional Intelligence (Plus organizational intelligence and cultural intelligence), Verbal Communications and Speeches, Managerial Writing

2. BUILD A PERSONAL BRAND: Personal Brand Vision & Defining of target audience, Building of assets for personal branding, Monitoring your brand

COURSE 3: ACCOUNTING AND FINANCE

1. ACCOUNTING STATEMENTS AND RATIO ANALYSIS: Basics of Finance, Financial Statements, Ratio Analysis

2. PROJECT EVALUATION: Time Value of Money, Project Evaluation Techniques

3. WORKING CAPITAL MANAGEMENT: Working Capital, Components of Working Capita